Shereen Campbell

Make Your Own Magic

NYC astrologer, founder of My Little Magic Shop, and your reminder that you already have everything you need.

my story

I built this from nothing. On purpose.

I spent years climbing the corporate ladder in fashion -- Saks, Macy's, Vince, Casper -- and burning out quietly the whole way. In 2023, I got laid off and accepted into a dream space on the same day. I took it as a sign.My Little Magic Shop opened that fall on the UWS in NYC. I'm also a graduate student at Columbia, an astrologer, Reiki Master Teacher, Shamanic Practitioner and someone who genuinely believes you already know what you need. My job is just to help you hear it.

what I do

Astrologer. Founder. Teacher. Guide.

I read charts, run a shop, teach workshops, and remind people they're not as lost as they think. If any of that sounds like what you need right now, you're in the right place.

the shop

My Little Magic Shop

A wellness and learning space on the UWS of Manhattan, where people come to find tools, guidance, and community for their inner lives.We sell crystals, candles, incense, and metaphysical tools, host 1:1 healing sessions, and run The Magic Academy — where workshops, ceremonies, and community come alive. But what we're really offering is a doorway back into yourself.Come find us at 697 Amsterdam Avenue.

the nonprofit

The MAGIC Collaborative

My Awareness Generates Immense Change.The MAGIC Collaborative is a nonprofit making mind, body, and spirit practices accessible, affordable, and community-rooted. We offer workshops, support holistic practitioners, and advocate for policies that protect independent wellness spaces — starting right here on the Upper West Side.Founded in 2026. Currently hosted in partnership with My Little Magic Shop.

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